Welcome to WFA

September 23, 2009


It's always daunting to write a first post but as the creator of the Wedding Floral Academy(WFA), I'd like to welcome you to the official Wedding Floral Academy webpage and blog. Find out what's happening at WFA and learn more about our workshops.

In the weeks to come, I'll be posting more information about our first workshop, November 7th to 10th, 2009 in San Francisco.

In the meantime, welcome to our fans!

Best,
Nancy Liu Chin
Head Instructor of WFA
Photo Credit: Kevin Chin

Why WFA?

January 2, 2009





At the Wedding Floral Academy(WFA), you will have the opportunity to learn floral skills and also to share the design philosophy and business strategy from one of today's leading floral and event designers, Nancy Liu Chin.

Nancy's workshops provide opportunities to practice up to date floral techniques and learn best business skill sets. Simply put - WFA represents the marriage of wedding floral design with business alchemy. Nancy's workshop will capture your creativity yet balance it with best practices. She will inspire you with her classic yet modern floral style. She will challenge you with her straight forward approach to business development. You will be tired at the end of the workshops but hopefully filled with new skill sets, inspirations, and information. Nancy will share with you her experiences both the successes and certainly the mistakes. She has no secrets to hide and many to share.

The WFA workshops offer opportunities to receive real instructions and inspirations to better prepare you for the world of wedding floral design. Each 3 day workshop is set in an intimate atmosphere which is perfect for learning, sharing and growing. Floral demonstrations, professional instructions, informal discussions, business presentations, and hands on practice are included with a 3 day workshop. Workshops are between 5 to 8 attendees, enabling Nancy to spend time with each participant and to encourage discussion and activity participation. The intimate workshop environment is perfect for learning.

There is not a better way to jump start your career in the world of wedding floral design.



Photo Credit: Kevin Chin

About Nancy

January 1, 2009


There have been many changes in wedding design since I first became fascinated with the magical world of all things bridal. When I first dreamed of a career in the wedding business, there were no titles to encompass what today's wedding floral and event designers do. I
n the late 80's and early 90's when I first became fascinated with the art of wedding creation, I thought I should call myself a wedding planner. As the years continued I became drawn to the beauty and the "decor" aspect of a wedding. Since there were no wedding decorator programs in existence, I decided that the best route to go was floral design. Boy, that was the best decision I ever made.
From the first moment I seriously devoted myself to working with flowers, I was awed by how flowers could be transformed into a thing of pure beauty and art.

A few weeks after being exposed to wedding floral design, I enrolled in one of the nation's most respected floristry program. The process of floral design continues to fascinate me as it evolves. Whether you are doing a hand tied bouquet, a massive floral installation, a complex pave piece, or an Ikebana inspired arrangement, the creative possibilities are truly limited only by one's skills, willingness to learn, and commitment.

Each week as I create a new wedding, I continue to feel an excitement that is partly a mixture of anxiousness for the unknown, anticipation of the creative process, and awareness that with each new project there are new challenges. To be a wedding floral designer today is to be ready for the unexpected.

I look forward to sharing my love for the art of wedding floral design and the experience that I've gained through over 300 weddings with you through the Wedding Floral Academy.
Best,
Nancy Liu Chin
Photo Credit: Kevin Chin